PlaySpace

Second home - Star Wars style...

Officially, they’re calling it the “Full Moon” - everyone else is calling it the Death Star. Yep, in our very own galaxy (specifically, Baku, Azerbaijan), the construction of Star War’s most famous man-made planet is being planned. The Death Moon is going to be a 521-feet high hotel with 382 rooms, 35-plus floors, and a fighter-jet refueling portal. Where is Azerbaijan, anyways?
http://www.trendhunter.com/trends/death-star-inspired-hotel

Trends - pop-up hotel?

We’ve heard of pop up boutiques and pop up restaurants, but now Architect Tim Pyne has designed a temporary hotel is London’s trendy Hoxton.  Pyne aims to start building works this summer and intends to fill the disused site for 8 years (which will be long enough to cash in on the Olympics boom).  The hotel will be built in a lightweight steel, with an insulated panelized facade.  He aims to bring life to an industrial neighbourhood that hasn’t got a very residential feel--he explains “Hoxton is surrounded by tower blocks, but nearly all the companies are European. They have nowhere for their employees to live.”

http://www.trendhunter.com/trends/one-night-stand-demountable-m-hotel-proposed-for-east-london

The Future of Real Estate Marketing

Here's a Blog that has been set up by an independant guy in Portland.  Has some interesting topics and archived articles.  Worth a quick look and bookmark.   http://www.futureofrealestatemarketing.com/

Recommended Magazines for Ad placements

Through working with RMS Media Group, the following luxury life-style publications are the latest recommended for Intrawest properties advertising.

Pursuits is Citigroup's custom magazine delivered to the top wealthiest investors in the Private Wealth Management Bank and Smith Barney.

NYSE is a no-nonsense quarterly sent by the exchange to 100,000 'C-level' executives of the member corporations.

Lexus and Mercedes each have circulations over 800,000 of recent luxury automobile purchasers who are very brand-aware. Current advertisers such as The Reserve at Lake Keowee, River Rock and Magellan Cruise Line Residences are excited about the results of their ad campaigns in Lexus.

Check out www.rmsmg.com for more details

Have any publications that you would like to recommend?  Use the comments link belwo to add to this posting...

Riskiest U.S. Housing Markets

According to a report published by Forbes, those looking to spin the real estate roulette wheel might want to steer clear of Miami. It ranks first on the list of the nation's riskiest real estate markets.

Luxury Homes Hold Their Own in Down Real Estate Market

Housing is slumping in most markets, but sales of luxury homes are booming, thanks to raging bull bourses around the globe and the fast-rising incomes of the world’s wealthiest residents. Read more here.

Canada's Real Estate Market Cooling Down?

Is Canada's real estate market finally leveling off?  Record activity and prices, especially in Western Canada have  not let up in recent years, but national demographic and other emerging factors may start to slowly influence those trends.

Check out what Scotia Economics/Scotiabank Group has to say about the roller coaster Canadian buyers and sellers have been riding these past 10 years.

Condo Hype

Launched on April 1, 2007, Condohype takes a critical look at Vancouver condo marketing and real estate advertising.

Fill the Funnel: Amazing Race

Want to reconnect with lost opportunities and showcase the assets / key differentiators of your resort?

A resort in Muskoka is promoting an Amazing Race competition to give prospects a full on-resort tour. The starting point is 'conveniently' the Discovery Center where a team of sales specialists await. 

This type of event also has potential for non-competing alliance partners who could widen the target base. As an example, the Muskoka event could have included partners like Brunswick (boating leg of the event), Honda (ATV leg of the event) and Porsche (driving leg of the event).  The benefit of this sort of thing is primarily extended reach, but there are brand halo benefits too.

Real Estate Youtube - How to sell condo's via cyberspace video

Looking for a condo in New York city?  Here is a website that allows brokers to post short movies that showcase thier properties. Check out Scheinmedia video